The state of dark data

Artificial Intelligence Data Management and Analytics White paper Splunk

May 20 2019 from Splunk

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Dark data may be the biggest untapped resource in business today. Dark data, which includes the “data exhaust” generated as a byproduct of our online lives, is all the unknown and untapped data across your organization, generated by systems, devices and interactions. Maybe it’s siloed off somewhere; maybe the format or metadata is inconsistent. Maybe no one’s figured out what to do with it. Maybe you literally don’t know it exists.

This report is based on a survey conducted in seven countries by TRUE Global Intelligence. The respondents are global business and IT executives and managersengaged with how their organizations collect, manageand use data.

The state of dark data

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